Molly Baldwin is the Founder and Chief Executive Officer of Roca, Inc. A graduate of UMass, Amherst, Molly began her professional life as a street worker and community organizer, and soon founded Roca in 1988.

For over twenty-eight years, she has been a tireless advocate, mentor, and community convener, reaching out to the highest-risk young people from Massachusetts’ most dangerous urban communities, and bringing together the major institutions, corporations, and agencies that affect these young people’s lives. With the help of engaged institutions and Roca’s committed staff, Molly’s efforts at Roca have helped thousands of young people make positive and profound changes in their lives.